Monthly Archive: June 2013

Jun 06

The Challenges of Pharmaceutical Labeling

This recent article in Label and Narrow Web magazine summarizes the March Pharma Labeling Compliance Conference.  The comments from some of the speakers accurately capture the myriad challenges and risks in developing pharma labeling.  Interesting to  note, however, was the lack of the label converter role and perspective in the development process.  Understandably the focus …

Continue reading »

Jun 05

Instant Gratification Drives Consumer Behavior

Click on this link to read some great strategies for engaging consumers.  The sales and customer service staff at The Label Printers can help you with interactive graphics, coupons, and ways to utilize the power of digital printing….bringing more customers to your product! http://loyalty360.org/loyalty-management/june-2013-online-issue/product-promotions-that-drive-customer-engagement-simple-is-good.-instant-i